Tech set to disrupt the construction industry


That’s how much venture capitalists invested in global construction technology (ConTech) startups in the first half of 2018, a record high. 2018’s investment volume is already up nearly 30 percent over the 2017 total – and there’s still another six months left in the year. This traction goes to prove ConTech’s budding allure to users and investors alike, with investment growth actually outpacing overall tech startup investment growth in the U.S. And the hype is grounded, as the arena for successful disruption exists – per a recent global McKinsey study, construction is one of the least digitized sectors in the world, with only agriculture and hunting falling beneath it. In today’s world; software, technology and computing power are not universally adopted in construction, but these startups are working to change that.

It’s no mere accident that this uptick in ConTech investing coincides with an industry that is plagued by cost fluctuations, labor shortage issues and overall lack of productivity improvements – creating, what many venture capitalists view as a prime opportunity for disruption.


Total funding in ConTech
since 2009


Funding deals in ConTech
since 2009

The huge bump in ConTech investment and venture capital is hopeful proof of an impending surge of technology and hardware marvels, promising to optimize the industry. Many in Silicon Valley are betting that ConTech can solve the woes currently plaguing the trade through a handful of creative approaches.

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Over the last 25 years, based on BLS statistics, nearly every industry has doubled their productivity rate, whereas construction has not only flat-lined, but has declined.

Bottom line

Labor intensive processes

Materials costs are growing at an increasing rate – costs grew by 5.6 percent over the last 12 months, with another 5-6 percent in increases expected over the next year.

Bottom line

Less product for your buck

Access to skilled labor continues to be an issue. The number of construction workers is down 12.9 percent over the 2007 peak.

Bottom line

Growing project schedules

Spending in construction is up 23.3 percent over the 2007 peak, hitting a projected $1.3 billion in 2018, compounding the woes of supply and demand for labor.

Bottom line

Increased rivalry for resources

Construction wages are continuing to rise, and quickly. Up 4.5 percent in the last year (compared to +2.2 percent across all industries), and  31.2 percent over January 2007.

Bottom line

Labor wages are at a premium

The problem:
Construction schedules are expanding and labor and materials costs are rising sharply. 

The solution:
ConTech startups promise to deliver projects faster, with fewer resources and cheaper than ever before.

Where Construction Technology startups are innovating

(by number of startups in category)

Number of Unicorns in Construction Technology to date (startups valued over $1b)

1. Katerra
2. Procore

3. Uptake

Construction technology startups’ primary focuses

Hover over

Collaboration software

In today’s construction environment, dozens of professionals can be working on a given construction project simultaneously – sharing documents, providing edits and making on-the-ground decisions. Architects, engineers, project managers, general contractors, cost estimators, clients and many others all work from a common schematic. To combat version control and speed up the paper passing process, a sizeable chunk of construction tech startups are focused on optimizing that workflow. Frontrunners are utilizing cloud capabilities, mobile platforms and dedicated design software that allow for plans and markups to be shared instantaneously with all project stakeholders.


Procore Technologies
$180.2m in funding


Flux Factory

Offsite construction

As skilled construction labor becomes harder to find, materials continue to rise in price, and general competition for construction inputs heats up – offsite construction startups are championing a different approach to how buildings are built. Offsite startups are focused on fabricating building components in a manufacturing setting, then shipping the pieces to the final building location for rapid assembly. Offsite construction can be leveraged for nearly every property type, and utilizes intense supply chain optimization and just-in-time delivery to quickly and economically construct buildings.


$1.1b in funding

Blu Homes

Project Frog

Big data
& artificial intelligence

Today, by way of the Internet of Things (IoT), beacon technology and smart software, nearly every aspect of a construction site and project can collect data. Startups that leverage big data and artificial intelligence (AI) are aiming to utilize these massive datasets as a tool to make more informed decisions on a construction site. Successful startups cover a range of solutions; from optimizing materials deliveries and worker placement on site, to preemptively predicting equipment maintenance and automating simple business processes. As data tracking becomes more prevalent in the construction industry, these startups will be wading through massive pools of numbers and offering insights to better workflows.


Uptake Technologies
$287m in funding

Flux Factory


The top startups in 2017 and 2018 by funding are focused on modernizing and streamlining the lagging construction industry. Offsite construction, cloud-based software and new tech-focused hardware are capturing the largest investor dollars and customer bases.

Artificial intelligence and big data solutions are a close second, but are positioned to make even larger impacts.

Top startups by total funding ($M)

Top 5 startups (detail)

What they do:


Founded 2015 – Menlo Park, CA

The star child of 2017 Construction Technology VC, Katerra is an integrated technology, construction and development company focused on building assets quicker and cheaper. Utilizing BIM technologies, a global supply chain, pre-fab construction and manufacturing techniques, and just-in-time delivery of ready to install components, Katerra is redefining how modern construction is done.


Founded 2012 – Shanghai, China

Zhaogang is a business-to-business e-commerce platform specializing in steel trading. The company, currently focused on Chinese buyers and suppliers, provides an online exchange, as well as information and quotes for a wide range of steel products.


Founded 2014 – Chicago, IL

Uptake creates predictive analytics software that collects and interprets sensor data for mining, rail, energy, aviation, retail and construction industries. The company integrates industry expertise, data science and workflow connectivity to build solutions based on massive data sets, identify problems before they happen, and drive safety, efficiency and productivity.


Founded 2002 – Santa Barbara, CA

Procore Technologies creates and sells a suite of cloud-based construction management software, focusing on optimized workflow and information sharing. The Procore product family covers all types of construction projects and roles within the construction lifecycle.

Blu Homes

Founded 2008 - Vallejo, CA

Blu Homes is a pre-fabrication focused residential builder.  The company has a handful of customizable predesigned homes that are manufactured offsite, shipped to the final location and assembled in three months. The process is quicker, cheaper and more eco-friendly than traditional custom construction.

With a solid mix of both broader scale tech funders as well as construction and real estate specific venture capitalists – but notorious startup accelerator, Y Combinator, leads the pack. While construction venture capital activity has quickly picked up in recent quarters, corporate investors remain notably absent from the active pool of investors. Surprisingly, Google Ventures and Caterpillar are the only corporate entities to make multiple bets in Construction Technology since 2012.

Most active Construction Technology investors
(by number of Construction Technology startups in portfolio)

Top 5 investors (detail):

Americas Research

Kylie Andersen

Senior Research Analyst

JLL Americas Research

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Canada Research

Thomas Forr

Research Manager

JLL Americas Research

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